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Category: Marketing

Turning the Battleship: Can PPACA Change the Trajectory of Medicare Costs?
Marketing

Turning the Battleship: Can PPACA Change the Trajectory of Medicare Costs?

The Patient Protection and Affordable Care Act [i] (PPACA), commonly known as the health care reform law, will likely have…

Jun 04, 2010 Patricia King, JD
What Patients Can Learn About You Online
Marketing

What Patients Can Learn About You Online

Millions of people today are using the Internet to find love, to buy things, and to stay in touch with…

Jul 12, 2006 Amy Jorgensen
Marketing

Finding Patients Online

In the past, medical practices acquired new patients mainly through referrals and insurance provider directories. The physicians behind those medical…

Jun 27, 2006 Amy Jorgensen
Identify Your Practice’s Competition
Marketing

Identify Your Practice’s Competition

  When you were nearing the end of residency and were thinking about starting your own practice, you were probably…

Jun 15, 2006 Amy Jorgensen
Marketing

Restrictions on Marketing your Medical Practice

The possibilities for marketing your medical practice are numerous. The most effective methods of advertising and growing your practice, most…

Jun 08, 2006 Amy Lillard
Marketing a Medical Practice
Marketing

Marketing a Medical Practice

Marketing a medical practice is not complete with a simple ad or two. Sending off an announcement to the local…

Jun 07, 2006 Amy Lillard
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